개인정보처리방침

Last Updated: March 6, 2025

This Privacy Policy describes how FrescH-print (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit fresch-print.de (the "Site"), use our services, make a purchase there, or otherwise communicate with us in connection with the Site (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether you are a customer, website visitor, or any other person whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources and have collected in the last 12 months as set forth below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use the information collected about you to communicate with you, to provide or improve the Services, to comply with any applicable legal obligations, to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information Do We Collect?

The type of personal information we receive about you depends on how you interact with our Site and use our Services. When we use the term "personal information," we mean information that identifies you, relates to you, describes you, or could be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly From You

Information that you submit to us directly through our Services may include:

  • Contact Information – including your name, address, phone number, and email address.
  • Order Information – including your name, billing address, shipping address, payment verification, email address, and phone number.
  • Account Information – including your username, password, security questions, and other information used for account security.
  • Customer Support Information – including information you include in your communications with us, such as when you send a message through the Services.

Certain features of the Services may require you to provide certain information about yourself directly. You may choose not to provide this information. However, doing so may prevent you from using or accessing those features.

Information We Collect About Your Use

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). For this purpose, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other information about your interaction with the Services.

Information We Receive From Third Parties

Finally, we may receive information about you from third parties, including from vendors and service providers collecting information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.
  • Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment, fulfill your orders, and provide you with the products or services you request, to fulfill our contract with you.
  • When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we or third parties with whom we work may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we receive from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third-Party Websites and Links.

How We Use Your Personal Information

  • Providing Products and Services. We use your personal information to provide you with the Services and to fulfill our contract with you, including processing your payments, fulfilling your orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, arranging for shipping, facilitating returns and exchanges, and other features and functionalities related to your account. . We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services you may wish to use. In this case, Shopify will process your data according to its Privacy Policy and Consumer Privacy Policy.
  • Marketing and Advertising. We may use your personal information for marketing and advertising purposes, such as to send marketing and advertising messages by email, SMS, or postal mail, and to display advertisements for products or services to you. This includes, where applicable, using your personal information to better tailor the Services and advertisements on our Site and other websites. If you are located in the EEA, the legal basis for this data processing activity is our legitimate interest in selling our products pursuant to Art. 6(1)(f) GDPR.
  • Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activities. If you choose to use the Services and register an account, you are responsible for the security of your account credentials. We strongly advise you not to share your username, password, or other access credentials with any third party. If you believe your account has been compromised, please contact us immediately. If you are located in the EEA, the legal basis for this data processing activity is our legitimate interest in ensuring the security of our website for you and other customers pursuant to Art. 6(1)(f) GDPR.
  • Communicating with You and Service Improvement. We use your personal information to provide you with customer support and to improve our Services. This is in our legitimate interest to be able to respond to you, provide you with effective services, and maintain our business relationship with you pursuant to Art. 6(1)(f) GDPR.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies we use in connection with the provision of our store via Shopify, please see https://www.shopify.com/legal/cookies. We use Cookies to operate and improve our Site and our Services (including storing your actions and preferences), to perform analytics, and to better understand user interaction with the Services (in our legitimate interest to administer, improve, and optimize the Services). We may also permit third parties and service providers to use Cookies on our Site to better tailor the Services, products, and advertisements on our Site and other websites.

Most browsers automatically accept Cookies by default. However, you can set your browser to remove or reject Cookies through your browser controls. Please note that removing or blocking Cookies may affect your user experience and may cause some of the Services, including certain features and general functionalities, to not work properly or be available. Furthermore, blocking Cookies may not fully prevent us from sharing information with third parties, such as our advertising partners.

Our website also recognizes the Global Privacy Control (GPC) signal, which allows you to opt-out of certain uses or disclosures of your information. When you signal your preferences to us via GPC, we will treat such signal as a valid request to opt-out of the sale/targeted advertising associated with the applicable browser or device. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to the account. For more information on Global Privacy Control, please visit https://globalprivacycontrol.org/. Other than Global Privacy Control, we do not recognize any other “Do Not Track” signals that may be sent by your web browser or device.

How We Disclose Personal Information

Under certain circumstances, we may disclose your personal information to third parties for the purpose of fulfilling our contract, for legitimate purposes, and for other reasons subject to this Privacy Policy. These circumstances may include:

  • with vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, order fulfillment, and shipping).
  • with business and marketing partners to provide services to you and advertise to you. Our business and marketing partners will use your data in accordance with their own privacy policies.
  • If you instruct us to, ask us to, or otherwise consent to us sharing certain information with third parties, such as to send you products or through your use of social media widgets or login integrations, with your consent.
  • with our affiliates or otherwise within our corporate group, in our legitimate interest to operate a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We have disclosed in the past 12 months the following categories of personal information and sensitive personal information about users for the purposes described above in “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information”.

Category Categories of Recipients
  • Identifiers such as basic contact information and certain order and account information
  • Personal information categories listed in the California Customer Records Act, such as basic contact information and certain order and account information
  • Commercial information such as order information, purchase history, and customer support information
  • Internet or other similar network activity, such as Usage Data
  • Geolocation data, such as locations determined by IP address or other technical means
  • Vendors and third parties who perform services on our behalf (such as internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose your personal information for the purposes of inferring your personal characteristics without your consent or for purposes of inferring your personal characteristics.

With your consent, we disclose personal information for the purpose of conducting advertising and marketing activities as follows.

We have "sold" and "shared" (as those terms are defined in applicable law) personal information for the purpose of conducting advertising and marketing purposes in the past 12 months as follows.

Category of Personal Information Categories of Recipients
Identifiers such as name, email address, and phone number Business and marketing partners
Commercial information such as records of products or services purchased Business and marketing partners
Usage Data Business and marketing partners

User-Generated Content

The Services may allow you to post product reviews and other user-generated content. If you choose to submit user-generated content in a public area of the Services, that content will be publicly accessible to anyone.

We have no control over who has access to information you make available to others, and cannot guarantee that parties who gain access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of information you make publicly available, or for the accuracy, use, or misuse of information you disclose or receive from third parties.

Third-Party Websites and Links.

Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms of service. We make no guarantees and assume no responsibility for the privacy or security of such websites, including the accuracy, completeness, or reliability of information found on such websites. Information you provide in public or semi-public locations, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms, without limitation as to use by us or them. The inclusion of such links by us does not automatically constitute endorsement of the content of such platforms or their owners or operators, except as disclosed in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided us with their personal information, you may contact us using the contact information below and request its deletion.

As of the effective date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Data

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, the information you send to us may not be secure while in transit. We advise you not to use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the data to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below with respect to your personal information. However, these rights are not absolute and only apply under certain circumstances. In certain cases, we may deny your request to the extent permitted by law.

  • Right to Access/Information: You may have the right to request access to the personal information we hold about you, including details about how we use and share your data.
  • Right to Deletion: You may have the right to request the deletion of the personal information we hold about you.
  • Right to Correction: You may have the right to request the correction of inaccurate personal information we hold about you.
  • Right to Portability: You may have the right to obtain a copy of the personal information we hold about you and, under certain circumstances and with certain exceptions, request that such information be transferred to a third party.
  • Right to Opt-Out of Sale, Sharing, or Targeted Advertising: You may have the right to instruct us not to "sell" or "share" your personal information, or to object to the processing of your personal information for purposes deemed "targeted advertising" under applicable privacy laws. Please note: If you visit our Site with the "Global Privacy Control" opt-out preference signal enabled, we will automatically treat this as a request to opt-out of the "sale" or "sharing" of information for the device and browser you use to visit the Site, depending on your location.
  • Restriction of Processing: You may have the right to ask us to stop or restrict the processing of your personal information.
  • Withdrawal of Consent: If we rely on your consent to process your personal information, you may have the right to withdraw that consent.
  • Right to Appeal: If we deny your request, you may have the right to appeal our decision. You can do this by replying directly to our denial.
  • Manage Communication Preferences: We may send you promotional emails, and you may opt-out of receiving these emails at any time by using the unsubscribe option provided in our emails to you. If you opt out, we may still send you non-promotional emails, such as about your account or orders.

You may exercise these rights as indicated on our Site or by contacting us using the contact details provided below.

We will not discriminate against you if you exercise any of these rights. We may need to collect information from you, such as your email address or account information, to verify your identity before we can substantively respond to the request. Pursuant to applicable law, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before we accept any such request from an agent, we will require proof that you have authorized them to act on your behalf. We may also need to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints about the way we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision by contacting us using the contact details provided below or by lodging a complaint with your local data protection authority. For the EEA, a list of the relevant data protection authorities can be found here.

International Users

Please be aware that we may transfer, store, and process your personal information outside the country in which you live. Your personal information will also be processed by staff and third-party service providers and partners in those countries.

When we transfer your personal information to countries outside of Europe, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts from the relevant UK authority, unless the transfer is to a country that has been determined to provide an adequate level of protection.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise any of your rights, please call us or email us atF.schatz@hotmail.de or contact us at Ludwig-Jahn-Str. 5, Einhausen, 64683, DE.

For the purposes of applicable data protection laws, and unless otherwise expressly stated, we are the data controller of your personal information.